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Compare WhatsApp Business platforms

What to look for when comparing WhatsApp Business platforms?

Most platforms run on the same official WhatsApp Business API from Meta - the difference lies in the pricing model, the support, the hosting and whether you get just chat or telephony and CRM as well. This guide walks through the five points that really matter, and shows why KobiChat is the logical answer for small and medium-sized businesses.

Start your 14-day trial See how switching works
Official Meta WhatsApp Business API Hosted in the EU (GDPR) Chat, telephony and CRM in one suite
Switching overview
📱Your WhatsApp numberMoves over via the official Meta connectionComes with you
📄Approved templatesFetched automatically from MetaComes with you
👥Contacts & labelsImported in one uploadCSV import
The five points to compare

What to look for when choosing a WhatsApp Business platform

Almost every serious platform runs on the official Meta API, so that is not where the difference lies. The real choice comes down to pricing model, support, hosting and whether you also get telephony and CRM from the same suite.

1. Official Meta API

Does the platform run on the official WhatsApp Business API?

This is the first thing to check. Only Meta’s official Business API keeps your messages, templates and green tick in order and lets your number move over cleanly. KobiChat runs entirely on that official API - just like most international WhatsApp platforms, so you give up nothing here.

  • Official WhatsApp Business API from Meta
  • Templates are fetched directly from Meta
  • Your existing number migrates without interruption
What does it run on?
✅Official Meta Business APIThe only approved channelRequired
📄Templates from MetaApproval is handled by Meta itselfStandard
📱Your numberMigrates without interruptionComes with you
2. Support and hosting

Personal support, with your data in the EU

Many international WhatsApp platforms host your data outside Europe, with support across a time-zone gap. With KobiChat you get personal support from our team in the Netherlands, and your conversations and contact details are stored on servers within the European Union, managed by KobiTech B.V. from the Netherlands. Easy to explain to your own customers, and helpful for meeting your own GDPR obligations.

  • Personal support from our team in the Netherlands
  • Servers within the European Union, with data processed in line with the GDPR
  • Daily backups of your data
Data
LocationData centre within the EUEU
GDPRData processing agreement availableCompliant
BackupsAutomatically every nightDaily
Pricing model and suite

A fixed pricing model and one complete suite - the real difference

This is where platforms differ most: how they charge, and whether you get just chat or telephony and CRM too.

3. Pricing model

One fixed monthly price, no per-conversation fees

Large, general-purpose platforms often charge per user and per conversation, with entry-level pricing that quickly climbs towards several hundred euros a month, and sometimes a surcharge per AI conversation on top. KobiChat keeps it simple: three fixed plans excluding VAT, with no per-conversation fees and no surcharge per AI conversation. You know exactly what you will pay in advance and you are never locked in - cancel any month.

  • Basic - € 75 / month, excluding VAT
  • Standard - € 125 / month, excluding VAT
  • Pro - € 180 / month, excluding VAT
Plans
Basic€ 75 / month, excluding VATFreelancers & small teams
Standard€ 125 / month, excluding VATPopular
Pro€ 180 / month, excluding VATVolume
4. Chat, telephony and CRM

Just a chat channel, or a complete suite?

Most providers only deliver the WhatsApp channel - for telephony and CRM you have to shop around with separate suppliers, with separate logins and separate invoices. KobiChat is the entry point to the complete KobiTech suite: the WhatsApp team inbox (KobiChat), business telephony with your own numbers (KobiVoice) and a CRM with quotes and invoices (Kobi CRM). All from one supplier, based in the Netherlands, with one login and one invoice.

  • WhatsApp team inbox, telephony and CRM in one suite
  • One supplier from the Netherlands, one login, one invoice
  • 14-day free trial, also available as an iOS app
The KobiTech suite
💬KobiChatWhatsApp team inboxEntry point
📞KobiVoiceBusiness telephony with your own numbersSuite
📇Kobi CRMQuotes, invoices and pipelineSuite
Frequently asked

All about comparing WhatsApp Business platforms

What should I look for when comparing WhatsApp Business platforms?
Look at five things: (1) does it run on Meta’s official WhatsApp Business API, (2) how does the pricing model work - fixed per month, or variable per user and per conversation, (3) do you get personal, direct support, (4) where is your data stored and does it comply with the GDPR, and (5) do you get just chat, or telephony and CRM from the same suite as well. KobiChat ticks all five boxes: the official Meta API, a fixed monthly price from € 75 excluding VAT, personal support from our team in the Netherlands, hosting in the EU, and part of one suite with telephony and CRM.
What is the difference in pricing model between KobiChat and international WhatsApp platforms?
Large, international platforms often charge per user and per conversation, with entry-level pricing that quickly climbs towards several hundred euros a month and sometimes an extra surcharge per AI conversation. KobiChat works with a fixed monthly price excluding VAT: Basic € 75, Standard € 125 and Pro € 180. No per-conversation fees and no surcharge per AI conversation, so you know exactly what you will pay in advance.
Can I bring my WhatsApp number, templates and contacts over from another WhatsApp platform?
Yes. Your business WhatsApp number migrates via Meta’s official connection, your approved templates are fetched automatically from Meta, and you import your contacts with a single CSV upload. Because every official platform runs on the same Meta API, your number moves over without your customers noticing a thing. The switching page explains exactly how it works.
Do I also get telephony and CRM with KobiChat, or just WhatsApp?
KobiChat is the entry point to the complete KobiTech suite: WhatsApp team inbox (KobiChat), business telephony with your own numbers (KobiVoice) and a CRM with quotes and invoices (Kobi CRM). All from one supplier, based in the Netherlands, with one login and one invoice. Many other providers only deliver the chat channel, which means you have to arrange telephony and CRM separately.
What does KobiChat cost per month?
KobiChat has three fixed plans, excluding VAT: Basic for € 75, Standard for € 125 and Pro for € 180. No per-conversation fees, no surcharge per AI conversation and no hidden costs. Cancel any month, with a 14-day free trial.
Read next

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